BudEase
Your Budgeting Buddy
Budget, Save, Invest
BudEase
BudEase helps Gen Z become more financially responsible and manage their spending. The app will have features such as real-time expense tracking, goal setting and progress, forecasting, investment tracking, and a buddy system for gamification. This project was mainly focused on prototyping.
Design Challenge
Gen Z struggles to save money and achieve financial stability due to high debt, low wages, rising costs of living, and impulse spending.
60%
Goal
Timeline
Mar 2023 - Apr 2023 Spring Quarter
Research Methods
Quantitative research
Desktop Research
Figma
Photoshop
Roles
UX/ UI Designer
Prototyper
of Gen Zers have financial regrets, 2023 survey by Bankrate
64%
of Gen Zers have credit card debt from a survey conducted by the federal reserve
How might we empower Gen Z to encourage financial responsibility and manage their spending effectively ?
Tools
App Design
Saving goals
Users can set and track savings goals. The app provides users with tools to stay on track with their goals and motivate them to save more money.
Budgeting
Made Easy
Users can create and manage a budget that is tailored to their individual needs and financial goals. The app also provides users with tools to track their progress against their budget and make adjustments as needed.
Buddy system
Users can connect with friends and family members as their buddies. This can help users to stay motivated and accountable on their journey to financial responsibility.
Research at a Glance
Research Question :
Insight
What are the most common financial challenges that Gen Z is facing, and how do these challenges impact their spending habits?
Research findings
The most common financial challenges that Gen Z are facing are high student loan debt, low wages, and rising costs of living.
Insight
Many Gen Z users are also struggling to save money and pay off debt.
Actionable solutions
Budgeting and expense tracking
Help users to understand their financial situation and make informed spending decisions.
Debt management
Provide users with tools to help them manage their debt, a debt consolidation tool.
Financial education
Providing users with access to resources on financial education, such as articles, videos, and tutorials
Persona
Community and gamification
Wireframes
Insight
Gen Z are more likely to make impulse purchases and regret their spending than older generations.
Savings goals
Allow users to set and track savings goals. This will help users to save money for their financial goals
provide users with support and motivation on their journey to financial responsibility
Ideation and flow sketches to explore and ideate various interactions that will take place within the app.
Prototyping
The main goal of this project was to prototype and use interactions and smart animate objects
The various interactions I’ve used in this app are:
Pinch
Tap
Swipe
Rotate
Long press
Drag
I acquired valuable skills such as prototyping and designing interactions tailored to each element or feature. I also learned the importance of gamification in engaging users and promoting good financial habits.
